Finding Freedom Beyond the Therapy Room
As a therapist, I’ve long understood the limits of working purely on a one-to-one basis — exchanging time for money only takes you so far.
If you’re a therapist reading this, perhaps you’ve had the same thought: There must be a better way to earn a healthy, sustainable income without burning out.
When I retrained in my 40s — building on a degree in psychology and supplementing it with counselling, psychotherapy, hypnotherapy, meditation, EFT, and brain-based CPD — I imagined a career of purpose and balance. Instead, I discovered how emotionally and financially draining the helping professions can be. Between room hire, insurance, professional memberships, CPD, and cancellations, the numbers didn’t always add up.
Like many therapists, I sought guidance through mentoring and business courses. I heard countless slogans: “Money likes speed,” “You have to niche to get rich,” and “If it really mattered, you’d find the money.” I spent more than I care to admit chasing solutions that promised financial ease — but the emotional manipulation behind much of the marketing world soon became clear. It wasn’t empowerment; it was pressure dressed as opportunity.
Eventually, I stopped buying and started observing. I began doing my own research, designing my own systems, and creating my own ethical boundaries. The question became: How can I serve more people, stay aligned with my values, and avoid financial strain?
I was born in Switzerland and grew up understanding diverse cultures and viewpoints — something that still shapes how I see the world today. I’ve always had an enquiring, open mind toward both medical and emotional healing. As part of a large family of six, I often find myself the “lone ranger” when it comes to exploring ideas that challenge the mainstream narrative, especially in today’s culture of silence.
But questioning is how we evolve. I believe in raising consciousness — through therapy, writing, and creative communication. I’ve begun writing articles, books, and blogs to inspire others to think freely, nurture their wellbeing, and reimagine what’s possible. My vision is simple: a world with clean air, pure water, nourishing food, and transparent information — free from suppression and dogma, including our own.
Through this work, I’ve discovered practical ways to create new income streams and to share tools that help others do the same. Many of these are accessible right here — resources to expand your thinking, open your heart, and help you build a sustainable, ethical practice.
So, keep an open mind and heart. Keep learning, questioning, and assimilating new ideas. You never know what might spark the next step in your journey — or in your purpose.